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IBM reigns over middleware.

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    • Abstract:
      Armonk, New York-based International Business Machines Corp. (IBM) has grown to become the second-largest software provider in the world. The reason, according to company executives and industry observers, is due almost exclusively to the company's intense focus on middleware development. IBM has been able to eschew the applications business and not only focus on but also dominate the middleware space. Driving the company's strategy is the company's five brands, which are designed and positioned to allow customers to build, manage and run IBM software.