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Academic Journal

Role of Unsupported Brand Evaluation Thoughts in the Persuasion Process.

Subjects: *Brand name products; *Marketing; Evaluation

  • Source: Psychology & Marketing. Winter87, Vol. 4 Issue 4, p323-337. 15p. 1 Diagram, 1 Chart.

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Academic Journal

THE PERSISTENCE OF EVALUATION DISPARITIES.

Subjects: *Economic demand; *Markets; *Commerce

  • Source: Quarterly Journal of Economics. Aug87, Vol. 102 Issue 3, p691-695. 5p.

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Academic Journal

UNANSWERED QUESTIONS IN ASSESSMENT CENTER RESEARCH.

Subjects: Evaluation; Performance; Law enforcement

  • Source: Journal of Business & Psychology. Winter1987, Vol. 2 Issue 2, p97-111. 15p.

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Periodical

Evaluating Career Development: Fact and Fantasy.

Subjects: *Vocational guidance; Evaluation

  • Source: Training & Development Journal. Dec87, Vol. 41 Issue 12, p38. 3p.

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  • 1-10 of  5,847 results for ""Evaluation""