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Academic Journal

Memory and Evaluation Effects in Competitive Advertising Environments.

Subjects: *Advertising; *Consumer behavior; *Brand name products

  • Source: Journal of Consumer Research. Mar91, Vol. 17 Issue 4, p463-476. 14p. 2 Diagrams.

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Academic Journal

Macroeconomic forecast evaluation techniques.

Subjects: *Forecasting; *Statistics; *Statistical hypothesis testing

  • Source: International Journal of Forecasting. Nov91, Vol. 7 Issue 3, p375-384. 10p. 6 Charts.

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Academic Journal

A PSYCHOLOGICAL INTERVIEW PROCESS FOR CAREER ASSESSMENT.

Subjects: *Interviewing; *Vocational interests; *Work

  • Source: Journal of Business & Psychology. Summer1991, Vol. 5 Issue 4, p513-523. 11p.

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Academic Journal

Risk Assessment and Control of Waterborne Giardiasis.

Subjects: *Risk assessment; *Risk; Evaluation

  • Source: American Journal of Public Health. Jun91, Vol. 81 Issue 6, p709-713. 5p. 7 Charts, 1 Graph.

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  • 1-10 of  11,931 results for ""Evaluation""