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Periodical

THE LIMITS OF SCALE.

Subjects: *Strategic planning; *Business development; *Marketing strategy

  • Source: Harvard Business Review. Apr2014, Vol. 92 Issue 4, p94-99. 6p. 3 Color Photographs, 1 Graph.

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Periodical

Reality Check at the Bottom of the Pyramid.

Subjects: *Profit; *International business enterprises; *Marketing management

  • Source: Harvard Business Review. Jun2012, Vol. 90 Issue 6, p120-125. 5p. 4 Color Photographs, 1 Graph.

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Periodical

The Corporate Brand: Help or Hindrance?

Subjects: *Management -- Case studies; *Branding (Marketing); *Marketing strategyHarvard Business ReviewKeller, Kevin Lane; Frampton, Jez; Granoff, Jill

  • Source: Harvard Business Review. Feb2008, Vol. 86 Issue 2, p49-58. 9p. 2 Color Photographs, 2 Illustrations.

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Periodical

Curveball Strategies to Fool the Competition.

Subjects: *Competitive advantage in business; *Strategic planning; *Innovation adoption

  • Source: Harvard Business Review. Sep2006, Vol. 84 Issue 9, p114-122. 9p. 4 Illustrations.

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Periodical

EXECUTIVE SUMMARIES.

Subjects: *Business literature; *Intellectual property; *Supply chains

  • Source: Harvard Business Review. Dec2004, Vol. 82 Issue 12, p146-150. 5p. 1 Color Photograph.

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Periodical

What Every CEO Should Know About Creating New Businesses.

Subjects: *Corporate growth; *Business success; *Shared services (Management)

  • Source: Harvard Business Review. Jul/Aug2004, Vol. 82 Issue 7/8, p18-21. 4p. 1 Color Photograph.

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Periodical

Tough-Minded Ways to Get Innovative.

Subjects: *Organizational change; *Competitive advantage in business; *Innovation adoption

  • Source: Harvard Business Review. Aug2002, Vol. 80 Issue 8, p117-125. 9p. 2 Color Photographs.

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Periodical

Why Business Models Matter.

Subjects: *Business models; *Business planning; *Organizational structure

  • Source: Harvard Business Review. May2002, Vol. 80 Issue 5, p86-92. 7p. 2 Color Photographs.

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Periodical

The 2002 HBR List.

Subjects: *Business planning; *Creative ability in business; *Marketing strategyHarvard Business Review

  • Source: Harvard Business Review. Mar2002, Vol. 80 Issue 3, p58-66. 9p. 4 Color Photographs.

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Periodical

Co-opting Customer Competence.

Subjects: *Customer relations; *Business enterprises; *Core competencies

  • Source: Harvard Business Review. Jan/Feb2000, Vol. 78 Issue 1, p79-87. 9p. 2 Charts.

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