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Academic Journal

BUSINESS SCHOOLS AND THE ROLE OF THE EXECUTIVES' WIVES.

Subjects: *Business schools; *Executives; *Business students

  • Source: Academy of Management Learning & Education. Sep2021, Vol. 20 Issue 3, p300-319. 20p.

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Academic Journal

When do forecasts fail and when not? Contingencies affecting the accuracy of sales managers' forecast regarding the future business situation.

Subjects: *Business forecasting; *Forecasting; *Sales executives

  • Source: Journal of Personal Selling & Sales Management. Sep2021, Vol. 41 Issue 3, p218-232. 15p. 2 Diagrams, 8 Charts, 1 Graph.

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Academic Journal

Four Ways to Improve Risk Reporting.

Subjects: *Business planning; *Risk management in business; *Compliance auditing

  • Source: California Management Review. Aug2021, Vol. 63 Issue 4, p52-65. 14p. 2 Charts.

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Academic Journal

Commercial Success Through Commercials? Advertising and Pay-TV Operators.

Subjects: *Business success; *Cable television advertising; *Subscription television

  • Source: Journal of Marketing Research (JMR). Oct2021, Vol. 58 Issue 5, p925-947. 23p. 1 Diagram, 9 Charts, 3 Graphs, 2 Maps.

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