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Corporate identity.
Research Starter

Corporate identity.

  • Corporate identity, also known as brand identity, is defined as the use of external symbols such as logos, letterheads, slogans, ... More
  • Salem Press Encyclopedia, 2020. 2p.
Academic Journal

Brand evaluations in sponsorship versus celebrity endorsement.

Subjects: *Corporate image; *Brand evaluation; *Consumer attitudes

  • Source: International Journal of Market Research. Jan2023, Vol. 65 Issue 1, p126-144. 19p. 1 Diagram, 2 Charts, 2 Graphs.

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Academic Journal

The Impact of Mandated Pay Gap Transparency on Firms' Reputations as Employers.

Subjects: *Gender wage gap; *Corporate image; *Organizational transparencyUnited Kingdom

  • Source: Administrative Science Quarterly. Dec2022, Vol. 67 Issue 4, p1136-1179. 44p. 7 Charts, 4 Graphs.

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Academic Journal

THE INFLUENCE OF SERVICE QUALITY AND CORPORATE IMAGE OF ROYAL BRUNEI AIRLINES: A PARTIAL LEAST SQUARE APPROACH.

Subjects: *Quality of service; *Corporate image; Least squaresBrunei

  • Source: International Journal of Business & Society. 2022, Vol. 23 Issue 2, p949-966. 18p.

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Conference

HOW DO CSI ATTRIBUTIONS MODERATE THE EFFECTS OF A CSI INCIDENT ON CORPORATE REPUTATION?

Subjects: *Corporate image; *Social responsibility of business; *Mediation

  • Source: AMA Winter Academic Conference Proceedings. 2023, Vol. 34, p1345-1356. 12p.

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Academic Journal

The influence of service quality, corporate image, and customer satisfaction on customer loyalty in banking sector in Yogyakarta.

Subjects: *Corporate image; *Quality of service; *Customer satisfactionYogyakarta (Indonesia)

  • Source: International Journal of Research in Business & Social Science. Oct2022, Vol. 11 Issue 7, p9-16. 8p.

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Academic Journal

Local Support for the Corporate New Investment Project: The Roles of Corporate Reputation, Project's CSR Behavior and Residential Income Level.

Subjects: *Corporate image; *Income; *Social responsibility of businessChina

  • Source: Asia Pacific Journal of Management. Mar2023, Vol. 40 Issue 1, p59-85. 27p. 1 Diagram, 2 Charts, 8 Graphs.

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Academic Journal

How can the management of fitness centres be improved through corporate image and brand image?

Subjects: *Brand image; *Corporate image; *Consumer behavior

  • Source: Economic Research-Ekonomska Istrazivanja. Dec2022, Vol. 35 Issue 1, p3378-3396. 19p.

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Academic Journal

A Linkage Between Perceived Corporate Image and Organisational Identification in the Banking Sector in Nigeria.

Subjects: *Corporate image; *Organizational identification; *Banking industryNigeria

  • Source: European Journal of Studies in Management & Business. 2022, Vol. 24, p37-52. 16p.

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Academic Journal

Institutions and Corporate Reputation: Evidence from Public Debt Markets.

Subjects: *Corporate image; *Public debts; *Corporation lawChina

  • Source: Journal of Business Ethics. Feb2023, Vol. 183 Issue 1, p165-189. 25p. 8 Charts.

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Conference

Building Positive Reputation and low risk for Financial Organizations Through Culture.

Subjects: *Corporate image; *Financial institution management; *Corporate culture

  • Source: Proceedings of the European Conference on Management, Leadership & Governance. 2022, p529-534. 6p.

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  • 1-10 of  109,256 results for ""CORPORATE image""