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Conference

EXTENDING THE CONCEPT OF CONSUMER SATISFACTION.

Subjects: *Customer satisfaction; *Consumerism; *Consumer research

  • Source: Advances in Consumer Research. 1977, Vol. 4 Issue 1, p149-154. 6p.

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Academic Journal

Guest Editorial.

Subjects: *Consumerism; *Women consumers; *Consumer cultureUnited States

  • Source: Journal of Marketing. Jul1977, Vol. 41 Issue 3, p10-11. 2p.

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Academic Journal

1. MACROMARKETING.

Subjects: *Marketing; *Attitudes of businessmen; *Consumer attitudes

  • Source: Journal of Marketing. Jan1977, Vol. 41 Issue 1, p103-106. 4p.

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Academic Journal

CONSUMERISM IN 1978.

Subjects: *Consumer law; *Consumerism; Legislative billsUnited States

  • Source: Business & Society Review (00453609). Winter77/78, Issue 24.

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  • 1-10 of  13 results for ""Consumerism""