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Internet Marketing.
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Internet Marketing.

  • Internet marketing is the process of using online tools and resources to find and attract a target audience for an ... More
  • Salem Press Encyclopedia, 2022. 3p.
Academic Journal

Observing Product Touch: The Vicarious Haptic Effect in Digital Marketing and Virtual Reality.

Subjects: *Internet marketing; *Retail industry; *Consumers

  • Source: Journal of Marketing Research (JMR). Apr2022, Vol. 59 Issue 2, p306-326. 21p. 2 Color Photographs, 1 Diagram, 3 Charts, 7 Graphs.

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Academic Journal

The Comparative Performance of Online Referral Channels in E-Commerce.

Subjects: *Electronic commerce; *Internet marketing; *Marketing channels

  • Source: Journal of Management Information Systems. 2021, Vol. 38 Issue 3, p828-854. 27p. 1 Diagram, 9 Charts, 4 Graphs.

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Academic Journal

The Relationship Between Online Referral Marketing and Price Promotion: Evidence from a Large E-Commerce Platform.

Subjects: *Market prices; *Internet marketing; *Market pricing

  • Source: Journal of Management Information Systems. 2021, Vol. 38 Issue 3, p855-888. 34p. 1 Diagram, 11 Charts, 3 Graphs.

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Academic Journal

Special Section: Improving New Digital Market Mechanisms.

Subjects: *Business networks; *Internet marketing; *Consumer behavior

  • Source: Journal of Management Information Systems. 2021, Vol. 38 Issue 3, p574-578. 5p.

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Academic Journal

COMPETING IN DIGITAL MARKETS: A PLATFORM-BASED PERSPECTIVE.

Subjects: *Internet marketing; Prediction theory; Digitization

  • Source: Academy of Management Perspectives. May2021, Vol. 35 Issue 2, p265-291. 27p.

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Academic Journal

Research on the Risk of the Online Lending Market in China: A New Perspective Based on MF-DCCA.

Subjects: *Internet marketing; *Granger causality test; *Interest ratesChina

  • Source: Emerging Markets Finance & Trade. 2022, Vol. 58 Issue 7, p1860-1870. 11p. 4 Charts, 2 Graphs.

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Academic Journal

Customer Perceptions and Adoption of E-Marketing in Zimbabwe.

Subjects: *Online shopping; *Internet marketing; *Computer literacyZimbabwe; Africa

  • Source: African Journal of Business & Economic Research. Mar2022, Vol. 17 Issue 1, p275-301. 27p.

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Academic Journal

Inefficiencies in Digital Advertising Markets.

Subjects: *Internet marketing; *Internet advertising; *Electronic commerce

  • Source: Journal of Marketing. Jan2021, Vol. 85 Issue 1, p7-25. 19p.

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  • 1-10 of  79,577 results for ""INTERNET marketing""