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Academic Journal

球隊認同感、對贊助商態度與休閒效益: 口碑意願型態的中介效果.

Subjects: *SOCIAL responsibility of business; *PROFESSIONAL sports; *BRAND image

  • Source: Journal of Sports Science & Physical Education (JSSPE). 2020, Vol. 53 Issue 1, p95-110. 16p. 1 Chart.

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Academic Journal

Doing Well by Doing Good: The Benevolent Halo of Corporate Social Responsibility.

Subjects: *Social responsibility of business; *Corporate image; *Goodwill (Commerce)

  • Source: Journal of Consumer Research. Apr2015, Vol. 41 Issue 6, p1412-1425. 14p. 4 Black and White Photographs.

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Academic Journal

Impact of CSR on Company's Reputation and Brand Image.

Subjects: *Social responsibility of business; *Corporate image; *Brand image

  • Source: Global Journal of Enterprise Information System. Jan-Mar2019, Vol. 10 Issue 3, p8-13. 6p.

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Academic Journal

Why art thou resisting?

Subjects: *Social responsibility of business; *Business ethics; *Consumer psychology

  • Source: International Journal of Market Research. 2012, Vol. 54 Issue 5, p707-721. 15p. 2 Charts.

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  • 1-10 of  193 results for ""SOCIAL responsibility of business""